What Does Clean Beauty Look Like In 2022? - Femica-Blog
January 28, 2023

What Does Clean Beauty Look Like In 2022?

Since time immemorial, we have been exploring beauty products without being aware of what these widely used products are made of. However, only recently have we started questioning the ingredients that are used in these products. With growing consciousness around this aspect of the beauty and cosmetic industry, the concept of clean beauty has evolved and is rapidly growing for women all across the world.

While clean beauty sounds exciting and has a safe connotation to it, do we truly know what clean beauty means?

Non-Toxic Ingredients

It’s important to be aware that a clean beauty brand is characterised by having 0 toxic ingredients. Clean beauty brands create products that strictly consist of non-toxic ingredients that are safe for human health as well as the environment.

beauty products

  • Nude Matte Lipstick Ultra Comfortable Satin, Nude Poet 04 (4.2g) Nude Matte Lipstick Ultra Comfortable Satin, Nude Poet 04 (4.2g) ₹500.00
    Product Description: In a limited Many-Faced Goddess range of 10 super flattering shades for all skin tones, we have the best colours in town for all occasions - be it a fun holiday, a night out with the girls, the bestie's wedding or just everyday at work! How to Use: This higly pigmented formula gives you perfect colour in just 1 swipe. Loaded with natural, organic oils, you can also dab and apply on lips and merge the colour to use as a balm-like tinted lip stain. Product Ingredients: Isododecane, Dimethicone, Trisiloxane, Diisostearyl Malate, Polybutene, Hydrogenated Polycyclopentadiene, Glyceryl Behenate/eicosadioate, Hydrophilic Fumed Silica, Trimethylsiloxysilicate, Mica, Disteardimonium Hectorite, Propylene Carbonate, Ozokerite, Hydrogenated Vegetable Oil, Stearyl Stearate, Stearic Acid, Marula Seed Oil, Sweet Almond Seed Oil, Avocado Fruit Oil, Argan Kernel Oil, Jojoba Seed Oil, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Parfum. Benefits / Features of using the product:  lipsticks are toxin free, lead free, paraben free, alcohol free, sulphate free Shelf Life: 36 Months Country of Origin: India Brand Name: Disguise Cosmetics Â
  • Nail Polish, Mulberry 101 (9g) Nail Polish, Mulberry 101 (9g) ₹200.00
    Product Description:Â We're always fond of 2-in-1s and while how you use this nail polish is relatively straightforward, you can now have a gel-like gloss finish as well as stronger nails all in 1 swipe! This patented formula has a complex of 3 Alpha Hydroxy Acids and Lotus extract that ensures not only long-lasting gloss but also restore the nail surface. Though that's not the only thing we're loving about this formula - it's also vegan, cruelty-free, and free from 15 toxins typically found in nail polish. And, from reds and pinks to nudes and pastels, we've got you covered! How to Use:Â On clean nails apply a thin, yet even coat of nail polish. Wait about 2-3 minutes and then apply a second coat. To enhance your nail art, apply Happily. Healthy Nails in the shade Crystal Clear 100 as a top coat. Shake well before use. Product Ingredients:Â isododecane, dimethicone, trisiloxane, diisostearyl malate, polybutene, hydrogenated polycyclopentadiene, glyceryl behenate/eicosadioate, hydrophilic fumed silica, trimethylsiloxysilicate, mica, disteardimonium hectorite, propylene carbonate, ozokerite, hydrogenated vegetable oil, stearyl stearate, stearic acid, marula seed oil, sweet almond seed oil, avocado fruit oil, argan kernel oil, jojoba seed oil, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, parfum. Benefits / Features of using the product:Â Â Gel-like shine. Strengthen, restores, and rejuvenates the nail surface Formula patented for long-lasting gloss Doesn't make nails yellow Wide shade range Shelf Life:Â 36Â Months Country of Origin:Â India Brand Name:Â Disguise CosmeticsÂ
  • Nail Polish, Cherrylicious 103 Nail Polish, Cherrylicious 103 ₹200.00
    Product Description: Aren't we always fond of 2-in-1s? Disguise Cosmetics brings to you an ultimate 2-in-1 steal deal with Happy, Healthy Nails, which gives a gel-like gloss finish as well as stronger nails all in 1 swipe! This patented formula has a complex of 3 alpha hydroxy acids and lotus extract that restores the natural nail surface, while emparting a long-lasting glossy look. But wait - that's not the only thing we're loving about this formula - it's also vegan, cruelty-free, and free from 15 toxins typically found in nail polish. Get your hands on your favourite shade, because from reds and pinks to nudes and pastels, Disguise Cosmetics has got you covered! How to Use: On clean nails apply a thin, yet even coat of nail polish. Wait about 2-3 minutes and then apply a second coat. To enhance your nail art, apply Happily. Healthy Nails in the shade Crystal Clear 100 as a top coat. Shake well before use. Product Ingredients: butyl acetate ethyl acetate nitrocellulose adipic acid/neopentyl glycol/trimellitic anhydride copolymer acetyl tributyl citrate isopropyl alcohol stearalkonium bentonite acrylates copolymer lactic acid malic acid glycolic acid lotus extract water n-butyl alcohol silica benzophenone-1 diacetone alcohol trimethylpentanediyl dibenzoate phosphoric acid polyvinyl butyral"polyvinyl butyral Benefits / Features of using the product:  Gel like shine. Strengthen, restores and rejuvenates the nail surface Formula patented for long lasting gloss Doesn't make nails yellow Wide shade range Shelf Life: 36 Months Country of Origin: India Brand Name: Disguise Cosmetics Â
  • Nail Polish, Ladybug Red 102 (9g) Nail Polish, Ladybug Red 102 (9g) ₹200.00
    Product Description: We're always fond of 2-in-1s and while how you use this nail polish is relatively straightforward, you can now have gel like gloss finish as well as stronger nails all in 1 swipe! This patented formula has a complex of 3 Alpha Hydroxy Acids and Lotus extract that ensure not only long lasting gloss but also restore the nail surface. Though that's not the only thing we're loving about this formula - it's also vegan, cruelty-free and free from 15 toxins typically found in nail polish. And, from reds and pinks to nudes and pastels, we've got you covered! How to Use: On clean nails apply a thin, yet even coat of nail polish. Wait about 2-3 minutes and then apply a second coat. To enhance your nail art, apply Happy. Healthy Nails in the shade Crystal Clear 100 as a top coat. Shake well before use. Product Ingredients: butyl acetate ethyl acetate nitrocellulose adipic acid/neopentyl glycol/trimellitic anhydride copolymer acetyl tributyl citrate isopropyl alcohol stearalkonium bentonite acrylates copolymer lactic acid malic acid glycolic acid lotus extract water n-butyl alcohol silica benzophenone-1 diacetone alcohol trimethylpentanediyl dibenzoate phosphoric acid polyvinyl butyral"polyvinyl butyral Benefits / Features of using the product:  Gel-like shine. Strengthen, restores, and rejuvenates the nail surface Formula patented for long-lasting gloss Doesn't make nails yellow Shelf Life: 36 Months Country of Origin: India Brand Name: Disguise Cosmetics  Â

Following are some of the toxic ingredients that no clean beauty product should have :

Parabens — Parabens are a family of chemicals that are used as artificial preservatives in cosmetic products. This harmful chemical has been linked to disrupting hormones in the body and harming fertility and reproductive organs, affecting birth outcomes and increasing the risk of cancer.

WOW Skin Science Anti Dandruff Shampoo is a premium, anti-dandruff shampoo formulated to control dandruff in hair & scalp. It is infused with several beneficial bioactive ingredients, providing you with a truly healthy hair care routine.

How to Use: Wet hair thoroughly with warm water. Apply shampoo as needed. Massage all over scalp and tresses gently with fingertips for 2-3 minutes. Wash out well with plenty of plain water. Follow with a cold water rinse for enhanced gloss and smoothness.

Benefits: Helps to revive your tired scalp and hair, boost hair regrowth, repair damaged strands, ensure the best care for your hair.

Ingredient: Purified Water, Coconut Oil, Sweet Almond Oil

Shelf Life: 24 Months

Country of Origin: India

Brand: WOW Skin Science

Formaldehyde — A known carcinogen, formaldehyde is used as a preservative to prolong shelf life and prevent bacterial contamination in beauty products. This human carcinogen is associated with an increased risk of nasopharyngeal and sinonasal cancers, as well as a type of leukaemia. It is possible for this chemical to show up in products even when it is not listed as an ingredient as a byproduct of manufacturing.

Synthetic fragrance — Manufacturers have the option to not disclose the exact mix of chemicals and ingredients that go into creating a particular fragrance. These ingredients are capable of causing skin irritation, hormonal imbalance, and worse.

PEGs (polyethene glycols) — PEGs are petroleum-based compounds that are found in many skin creams, lotions, soaps, hair products and shower gels. PEGs are often prone to get contaminated with ethylene oxide and 1,4-dioxane based on the manufacturing process of a product. These two compounds are suspected to be human carcinogens and nervous system irritants.

Clean Beauty Doesn’t Have to Mean Organic Beauty

While organic ingredients are frequently found in clean beauty products, they are not required for the product to be deemed clean. While it’s always good to have organic ingredients, ingredients utilised aren’t always hazardous just because they’re not organic.

Clean Beauty Is Not Necessarily “All-Natural”

The majority of people have this perception that clean beauty needs to only comprise natural ingredients.

While everyone would prefer natural ingredients over synthetic ingredients, the industry has progressed to the point where synthetic chemicals are completely safe to use.

Preservatives are an excellent example. While preservative-free cosmetics and skincare is becoming more popular, some sort of preservation is typically required in the composition of cosmetic products. This is because bacteria, mould, and fungus may quickly develop in water-based cosmetics.

Synthetic substances are allowed in clean as long as they are 100% confirmed to be non-toxic and safe to use.

Labelling That Is Truthful

Providing transparent information is another essential element of any clean cosmetic brand company. This entails being completely transparent about all of the product’s ingredients. As previously stated, companies are permitted to conceal their specific scent components under the umbrella word “fragrance,” which is very ambiguous. This is something that no true clean beauty brand would undertake.

While there are many indicators of a clean beauty brand, it is crucial that we do our own in-depth research and decide what is safe for us and the environment.

To explore the wide range of clean Beauty & Cosmetic products which are available at a flat 20% discount, visit Femica.

Also Read: Beauty Shortcuts Every Mom Needs To Know

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