Makeup Trends Online That Will Be Dominating Social Media
January 28, 2023
trends online

Makeup Trends That You Do Not Want To Imbibe In 2023!

2022 is drawing to a close, and again, it’s time to see another year in review – to ponder upon goals accomplished, carried forward, and yet to be set. And like all things, the beauty industry is also gearing itself to throw out a hack or two. 

sunscreen cream

With the oh-so-open lifestyle of Tiktokers in particular and Gen-Z in general, a new makeup trend pops up almost daily. While some are worth a try, others make you question the trendsetter’s sanity. 

This blog is about the latter – let’s dive straight into four 2022 makeup trends online that are best left to perish under the curse of oblivion.

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MAKEUP

  • Disguise All Day Gel Kajal  (Black Onyx, 0.35 g) Disguise All Day Gel Kajal (Black Onyx, 0.35 g) ₹450.00
    Product Description: Intense black. Smooth gel glide. Kajal and eyeliner rolled into one! The product you've all been waiting for is here. How to Use: Use as a kajal in the waterline, Use as an eyeliner on the lid or below the waterline, Get creative and use it as a half-liner or with a wing design. Product Ingredients: Isododecane, iron oxides, polyisobutene, synthetic beeswax, mica, black 2, ethylene/propylene copolymer, bis-diglyceryl poly acyladipate-2, hydrogenated poly dicyclopentadiene, polybutene, octyl dodecanol, pentaerythrityl tetra-di-t-butyl hydroxy-hydro cinnamate, aloe leaf juice, argan kernel oil, vitamin e, avocado oil, marula seed oil, olive fruit oil, phytosterols, ascorbyl palmitate, sorbitan oleate Benefits / Features of using the product:  Glides on smooth to deliver a high impact gel finish Creates an intense line with just a single stroke on the waterline and the lid The formula is smudge-proof and waterproof Hypoallergenic and ophthalmologically tested, suitable for contact lens users" Shelf Life: 36 Months Country of Origin: India Brand Name: Disguise Cosmetics Â
  • Pure Skin Liquid Foundation, Sun Beige, 30 ml Pure Skin Liquid Foundation, Sun Beige, 30 ml ₹399.00
    Product Description : Breathable, Oil Free, Long Stay Foundation. Iba Pure Skin Liquid Foundation SPF 15 is ultra blendable satin smooth formula boosted with aloe vera, Vitamin E and rich minerals that provides dazzling, long lasting glow and full coverage. • Sun protection with SPF 15 • Ultra blendable and satin smooth formula • Provides full coverage with a dazzling glow • Matte finish • Skin feels breathable and oil free after application • Does not clog pores • Suitable for all skin types including oily and acne prone skin How to use : Apply the foundation in dots across cleansed face & neck. Gently blend using finger tips. Benefits of using this product : • PETA Certified Vegan & Cruelty free • Halal Certified • Free of Parabens & Alcohol Product Ingredient : Vitamin E (Tocopheryl Acetate), UV Filters, Mineral Colors Shelf Life : 3 Years Country of Origin : India Brand Name :Iba
  • Liquid Lipstick Play Paint Paint the town red Liquid Lipstick Play Paint Paint the town red ₹550.00
    Product Description : 1. Ultra pigmented formula 2. Cushion soft feel that’s comfortable all day 3. Non drying, flawless matte finish 4. Builds up to full coverage and blends out for a soft tint 5. Enriched with hyaluronic acid and Vit E & C to nourish andplump lips. 6. Formulated without carmine or lead How to use : Going for a bold lip? Outline with the applicator then paint in with a single stroke of colour. For a subtle tint, apply a light stroke and blend it out with your fingertips. Benefits of using this product : Hyaluronic Acid Packed with Hyaluronic Acid that plumps and hydrates your lips Mango Butter Heals, soothed and nourishes lips Vit C & E An ultra nourishing blend of antioxidants that protect and condition lips Product Ingredient : ?Water, Ethylhexyl Methoxycinnamate, Butylene Glycol,Cyclopentasiloxane, Octyldodecanol, Diphenylsiloxy Phenyl, Trimethicone, Ethylhexyl Salicylate, Mica (CI 77019), Cyclohexasiloxane, Glycerin, Niacinamide, Cetyl Ethylhexanoate, Pentylene Glycol, Titanium, Dioxide (CI 77891), Diethylamino, Hydroxybenzoyl Hexyl Benzoate,, Triceteareth 4 Phosphate, Glycol Stearate, Phenoxyethanol, Chondrus, Crispus Extract, Glyceryl Stearate, Potassium Cetyl Phosphate, PEG 2, Stearate, PEG 100 Stearate, Saccharum Officinarum (Sugarcane)Extract, Cetearyl Alcohol, Acrylates/C10 30 Alkyl Acrylate, Crosspolymer, PEG 10 Dimethicone, Tromethamine, Sodium, Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Isohexadecane,, Ethylhexylglycerin, Adenosine, Trisodium Ethylenediamine Disuccinate,Polysorbate 80, Iron Oxides (CI 77491), Triethoxycaprylylsilane, TinOxide (CI 77861), Sorbitan Oleate, Aluminum Hydroxide, Amethyst, Powder, Lycium Chinense Fruit Extract, 1,2 Hexanediol, Vaccinium, Angustifolium (Blueberry) Fruit Extract, Rubus Idaeus (Raspberry) Fruit, Extract, Sodium Hyaluronate, Euterpe oleracea Fruit Extract,, Saccharomyces Ferment, Hydroxypropyltrimonium Hyaluronate,, Sodium Acetylated Hyaluronate, Hydrolyzed Hyaluronic Acid, Hyaluronic Acid, Sodium Hyaluronate Crosspolymer, Hydrolyzed, Sodium Hyaluronate, Potassium Hyaluronate Shelf Life :  18 Months Brand Name : Gush Beauty
  • Kajal Nude Quartz All Day Gel (35g) Kajal Nude Quartz All Day Gel (35g) ₹450.00
    Product Description: Intense black. Smooth gel glide. Kajal and eyeliner rolled into one! The product you've all been waiting for is here. How to Use: Use as a kajal in the waterline. Use as an eyeliner on the lid or below the waterline. Get creative and use it as a half-liner or with a wing design. Product Ingredients: Isododecane, Iron Oxides Polyisobutene, Synthetic Beeswax, Mica, Black 2, Ethylene/propylene Copolymer, Bis-diglyceryl Polyacyladipate-2, Hydrogenated Polydicyclopentadiene, Polybutene,Octyldodecanol, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Aloe Leaf Juice, Argan Kernel Oil, Vitamin E, Avocado Oil, Marula Seed Oil, Olive Fruit Oil, Phytosterols, Ascorbyl Palmitate, Sorbitan Oleate Benefits / Features of using the product:   Glides on smooth to deliver a high impact gel finish Creates an intense line with just a single stroke on the waterline and the lid The formula is smudge-proof and waterproof  Hypoallergenic and ophthalmologically tested, suitable for contact lens users Shelf Life: 36 Months Country of Origin: India Brand Name: Disguise Cosmetics Â

1. Henna Freckles, How Faux is Too Faux?

freckles on face

Cultural appropriation or not, Instagrammers and Tiktokers will not stop at anything to run their trend brigade. And 2022 is the year they decided to develop an evolved version of freckles on face

The freckles pen went out the window and entered the humble henna or mehendi cone. Now, this trend is not just weird or “taking it a little too far.” It could adversely affect the skin because most hennas available in the market are not FDA-approved and come loaded with chemicals and dyes. 

Moreover, since henna lasts for a long time on the face, any allergy developed from applying it will also likewise! The world is better off without fake freckles, so this is one trend we can safely say goodbye to. 

2. From Eyebrow Slit to Clean Shave

social media influencer

If there is one area of the face that has endured the most assault this year, it’s undoubtedly the eyebrow. Gen-Z, in particular, seems to be obsessed with reshaping their eyebrows, even to the extent of shaving it all off! 

Yes, 2022 marked the year when Tiktokers went all bald below their forehead, making others raise their (fully intact) eyebrows. Single slit? Maybe. Bejewelled slit? Depends. But, clean shave? No can do! This is one trend that needs to bid its final farewell before 2023 arrives. 

And to everyone still having second thoughts, eyebrows can take weeks (if not months) to grow back fully. Plus, there’s the age factor – the older you are, the lesser your chances of getting eyebrow hair back (at least not the way it used to be!). So, be wise.

Product Description : Lambre Eyebrow pencil 1 Light Brown 1.14g

How to use : Brush eyebrows, start drawing line wih pointed tip of the pencil, punctuate the arch holding the pencil flat, use brush end to define eybrows into wanted shape

Benefits of using this product : Made from Cedar wood, Soft bristles, not tested on animals, long lasting min 6 hrs, water proof

Product Ingredient : C10 18 Triglycerides, Hydrogenated Vegetable oil Hydrogenated cottonseed oil Talc, Caprylic/capric Triglyceride, Tocopherol, Ascorbyl palmitate, +/ [cl 77891, cl 77492, cl 77499]

Shelf Life : 30 months

Country of Origin : India

Brand Name : Lambre

3. To Let Under-Eye Be or Now to Be, Is that the Question?

contour makeup

Who could have thought that the skincare and makeup industry (as far as the online influencers are concerned) could turn for the worse through under-eye bags? It was only yesteryear when women and men feared “dark circles,” considering them a sign of lack of sleep or overwhelming stress. 

But such is not the case today. Where some are taking contour makeup too far, almost resembling a clown, others are choosing the other extreme. Though Sara Carsten started this Tiktok trend to accept and embrace her under-eye circles that wouldn’t go away, things have taken a menacing turn.  

Product Description : No matter what you do, almost everyone is plagued by some degree of puffiness, dark circles and lines in that under eye area (if you don’t have this issue, we’re seriously envious!) The Neemli Caffeine and Cucumber Under Eye cream is armed with stimulating caffeine and refreshing cucumber seed oil to target the stubbornness of the area to leave your under eyes looking bright, fresh and smooth.

How to Use : Apply lightly around the eye area to soothe and firm. Use after cleansing, toning and serum.

Benefits of using this product : 

Minimizing Dark Circles & Puffiness: Caffeine being an active ingredient in this cream effectively works on stimulating blood vessels around the eyes to improve circulation and brighten the area around the eyes. It also helps in absorbing accumulated water around the area, reducing puffiness and swelling. When used together with other natural ingredients like cucumber seed oil, which contains ascorbic and caffeic acid, it gives an overall brightening effect that leaves you looking fresh and rested.

Firming & Toning Under Eye Area: Caffeine helps wake up tired eyes by reducing the appearance of dark circles through its vasoconstrictive properties, giving skin a firm appearance. Rich in linoleic acid and vitamin E, cucumber seed oil strengthens the skin’s barrier while improving both firmness and elasticity.

Under Eye Hydration: This cream provides extra moisture and care to the delicate under eye area. A great natural hydrating agent, cucumber seed oil improves moisture retention in the skin, keeping it soft, hydrated and elastic. Hyaluronic acid helps sooth and hydrate skin by creating a hydration barrier and getting rid of dullness and dryness.

Product Ingredients : Purified Water, Glycerin, Isopropyl Myristate, Caprylic/Capric Triglyceride, *Olive (Olea europaea) Oil Cyclomethicone, Propanediol, Cetearyl Olivate, Sorbitan Olivate  Glyceryl Mono Stearate. Cetostearyl Alcohol, Sodium Lactate, Glyceryl Caprylate (and) Glyceryl Undecylenate, Sodium Hyaluronate, Carbomer, Shea Butter, Heptyl Undecylenate, Tocopheryl Acetate, Polysorbate 20/Palmitoyl Tripeptide-1/Palmitoyl Tetrapeptide-7, L Arginine, Allantoin, *Sweet Almond (Prunus amygdalus dulcis) Oil, Carrot Seed(Daucus Carota Sativa) Oil, Cucumber Seed (Cucumis Sativus) Oil, Potassium Sorbate,  Sodium Benzoate, Hydroxyethyl Urea, Sodium Gluconate, Grape (Vitis Vinifera) Seed Oil, Avocado (Persea Gratissima) Oil, *Jojoba (Simmondsia chinensis) Oil, Caffeine powder, D-Panthenol, Sodium PCA, Vetiver (Vetiveria zizanioides) oil, Lavender (Lavandula angustifolia) Oil, Matricaria (Chamomilla Recutita) Oil. *Organic Cerftified

Brand Name : Neemli Naturals

Other influencers are deliberately creating dark circles, really glaring ones – side effects of the hustle culture. 

4. The Holy Grail of Glass Skin 

makeup trends

What a time to be alive when people hate the natural texture of their skin! Every (beauty) social media influencer has at least one video dedicated to achieving that (superficially) flawless, shiny glass skin. 

And what about those who religiously follow their tutorial? Forget about glass skin, they do end up with way more lubricant/highlighter than one needs and a bonus ten-pound of insecurities. How about shedding it all off and starting 2023 on the right note?

Yes, leave all permutation and combination involved in achieving a flawless glossy finish and embrace your skin’s natural texture – it is beautiful!

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highlighter makeup

  • Copper Dawnbreaker 60 (3.2g) Copper Dawnbreaker 60 (3.2g) ₹600.00
    Product Description: Metallic bliss and in the most convenient, easy-to-use format. You want it, you got it! Trendy and eye-catching, spice up every look with these versatile shimmer shades. Use them at full pigment intensity in a single stroke or effortlessly blend them out for a dewy look. These multi-use crayons are all set to be your new best friend. How to Use: As an eyeshadow: Use the crayon at an angle with full intensity pigment application. As a highlighter: Use the crayon at an angle while lightly applying the product. Blend out for an even look that catches the light at the right angle As an eyeliner: Use the crayon tip for precise, fine line application on the eyelid close to the lashes. As a lip topper: Use the crayon at an angle over any smudge-proof/transfer-proof lipstick for a metallic lip look. Product Ingredients: isopropyl myristate, cyclopentasiloxane & dimethicone/vinyl dimethicone crosspolymer, candelilla wax, vegetable oil & sunflower & carnauba wax & candelilla, caprylic/capric triglyceride, mica, bis-diglyceryl polyacyladipate-2, aluminium octenylsuccinate, polyethylene, ozokerite wax, synthetic beeswax, light liquid paraffin, phenyl trimethicone, carnauba wax, octyl palmitate, polyisobutene, shea butter, almond oil, jojoba oil, argan oil, vitamin e, avocado oil, marula oil, phenoxyethanol, butylated hydroxytoluene, castor oil, colour pigments & pearls sch-q/is 4707, fragrance. Benefits / Features of using the product:  Super smooth to apply for an easily wearable finish Richly pigmented yet blendable Extremely comfortable & feels light on your skin 100% Waterproof Designed for makeup experts and beginners alike Shelf Life: 36 Months Country of Origin: India Brand Name: Disguise CosmeticsÂ
  • Warm Vanilla Diffuser Oil - 100ml Warm Vanilla Diffuser Oil - 100ml ₹499.00
    If you are somebody suffering from bad mood or insomnia you should definitely go for this all natural diffuser oil. This aromatherapy will help you relax and sleep tension free. It's should be used for burning only, not in reed diffuser . This Oil breaks essential oils down into smaller molecules, dispersing them into the air for a pleasant or calming effect—depending on the oil that's been put into the diffuser.can make you feel like you’re living in a spa, which we are all about. "If you have not had a reaction to a short exposure to a particular essential oil it would be fine to try having the diffuser on overnight while sleeping.
  • Must Have Complete Makeup Box Dusky Must Have Complete Makeup Box Dusky ₹5,467.00
    Product Description : A Makeup Lover’s Dream Come True! All the products you need to build a solid makeup collection in one expertly curated & gorgeous box! From base makeup to lips to eye makeup, we have you covered! Contains 11 must have makeup products for a complete makeup look. Ideal for bridal wear, party wear and even to create an everyday no makeup makeup look. Contains: 1. Iba Photo Perfect HD Face Primer (35 g) • An oil free pre makeup matte gel base which works in 5 ways to transform your makeup to into HD Makeup: a) Smoothens skin, b) Mattifies skin, c) Fills pores and fine lines, d) Enhances radiance, e) Makeup lasts longer and looks photo perfect 2. Iba Must Have Waterproof Foundation Pure Ivory (30 ml) • Provides flawless, full coverage that’s smooth, sweat proof, weightless, and comfortable for daily wear. 24Hr. matte finish that’s creaseless, non flaking, and oil free. 3. Iba Must Have Waterproof Concealer Light (8 ml) • Camouflages dark circles, puffiness and fine lines; adds freshness to the eyes and brightens the skin to face your face come alive. Ultra high pigment formula ensures flawless and full coverage of dark spots, blemishes, acne spots, and skin imperfections. Water, sweat & humidity resistant + transfer proof + crease resistant + silky matte finish. 4. Iba Must Have Velvet Matte Compact Pure Ivory (9 g) • High coverage, ultra blendable, weightless formula for a velvety smooth, long lasting, oil free & matte look. Heat and sweat resistant + SPF 15 UVA/UVB protection. 5. Iba Must Have Get Set Glow Highlighter (8 g) • Gives instant, dewy, lit from within glow! Ultra blendable balmy texture. Suitable for all skin tones. 6. Iba Must Have Lip & Cheek Tint Sheer Peach (8 g) • 2 in 1 multitasker for every day, no makeup, minimal look! Can be used as a blush as well as lipstick. Weightless, blendable, creamy matte texture. 7. Iba Pure Lips Long Stay Matte Lipstick Nude Alert ( 4 g) • Creamy matte lipstick with long stay transfer proof formula. Vitamin E enriched for extra nourishment. Preservative free formula. 8. Iba All Day Kohl Kajal (0.35 g) • 24 hr. intense black, smudge proof and waterproof formula is suitable for all day wear. Enriched with soothing jojoba oil, avocado & chamomile extracts. 9. Iba Long Stay Liquid Eyeliner (6.5 ml) • Water resistant, smudge proof and long lasting formula; intensely pigmented, quick drying. Suitable for sensitive eyes and for contact lens users. 10. Iba Black N Bold 24 Hr HD Mascara (8 ml) • Volumizes, lengthens and curls lashes with ease. Water proof formula. Suitable for sensitive eyes. 11. Iba Eye Talk HD Eyeshadow Party Vibes (6 g) • Contains six high intensity colors and a delicate hint of shimmer. Velvety smooth texture, easy to blend. How to use : Start off with a primer and then apply the foundation for an easily blendable experience. Finish off with the compact and play with your eyes with colors, kajal, liner, and mascara. While you’re applying your eyeshadow, place a cotton pad under your eyes to avoid messing up with your base makeup. Apply the lip & cheek tint as a blush and then use the highlighter to highlight cheek bones, nose and corner of eyes. Complete your look with your favorite lipstick! Benefits of using this product : • PETA Certified Vegan & Cruelty free • Halal Certified • Free of Parabens & Alcohol Shelf Life : 3 Years Country of Origin : India Brand Name : Iba
  • Must Have Complete Makeup Box Medium Must Have Complete Makeup Box Medium ₹5,467.00
    Product Description : A Makeup Lover’s Dream Come True! All the products you need to build a solid makeup collection in one expertly curated & gorgeous box! From base makeup to lips to eye makeup, we have you covered! Contains 11 must have makeup products for a complete makeup look. Ideal for bridal wear, party wear and even to create an everyday no makeup makeup look. Contains: 1. Iba Photo Perfect HD Face Primer (35 g) • An oil free pre makeup matte gel base which works in 5 ways to transform your makeup to into HD Makeup: a) Smoothens skin, b) Mattifies skin, c) Fills pores and fine lines, d) Enhances radiance, e) Makeup lasts longer and looks photo perfect 2. Iba Must Have Waterproof Foundation Pure Ivory (30 ml) • Provides flawless, full coverage that’s smooth, sweat proof, weightless, and comfortable for daily wear. 24Hr. matte finish that’s creaseless, non flaking, and oil free. 3. Iba Must Have Waterproof Concealer Light (8 ml) • Camouflages dark circles, puffiness and fine lines; adds freshness to the eyes and brightens the skin to face your face come alive. Ultra high pigment formula ensures flawless and full coverage of dark spots, blemishes, acne spots, and skin imperfections. Water, sweat & humidity resistant + transfer proof + crease resistant + silky matte finish. 4. Iba Must Have Velvet Matte Compact Pure Ivory (9 g) • High coverage, ultra blendable, weightless formula for a velvety smooth, long lasting, oil free & matte look. Heat and sweat resistant + SPF 15 UVA/UVB protection. 5. Iba Must Have Get Set Glow Highlighter (8 g) • Gives instant, dewy, lit from within glow! Ultra blendable balmy texture. Suitable for all skin tones. 6. Iba Must Have Lip & Cheek Tint Sheer Peach (8 g) • 2 in 1 multitasker for every day, no makeup, minimal look! Can be used as a blush as well as lipstick. Weightless, blendable, creamy matte texture. 7. Iba Pure Lips Long Stay Matte Lipstick Nude Alert ( 4 g) • Creamy matte lipstick with long stay transfer proof formula. Vitamin E enriched for extra nourishment. Preservative free formula. 8. Iba All Day Kohl Kajal (0.35 g) • 24 hr. intense black, smudge proof and waterproof formula is suitable for all day wear. Enriched with soothing jojoba oil, avocado & chamomile extracts. 9. Iba Long Stay Liquid Eyeliner (6.5 ml) • Water resistant, smudge proof and long lasting formula; intensely pigmented, quick drying. Suitable for sensitive eyes and for contact lens users. 10. Iba Black N Bold 24 Hr HD Mascara (8 ml) • Volumizes, lengthens and curls lashes with ease. Water proof formula. Suitable for sensitive eyes. 11. Iba Eye Talk HD Eyeshadow Party Vibes (6 g) • Contains six high intensity colors and a delicate hint of shimmer. Velvety smooth texture, easy to blend. How to use : Start off with a primer and then apply the foundation for an easily blendable experience. Finish off with the compact and play with your eyes with colors, kajal, liner, and mascara. While you’re applying your eyeshadow, place a cotton pad under your eyes to avoid messing up with your base makeup. Apply the lip & cheek tint as a blush and then use the highlighter to highlight cheek bones, nose and corner of eyes. Complete your look with your favorite lipstick! Benefits of using this product : • PETA Certified Vegan & Cruelty free • Halal Certified • Free of Parabens & Alcohol Shelf Life : 3 Years Country of Origin : India Brand Name : Iba

It’s a Matter of Taste (Pun Intended!) 

While the above-mentioned makeup trends are a no-no for 2023, some procedures or applications are subjective. For instance – teeth filing or the use of sunscreen cream. Many people benefit from enamoplasty (which enhances their smile), and sunscreen is especially good when applied the right way.

Makeup or no makeup, anything in its extreme, can look out of proportion and stick out like a sore thumb. Fret not! Femica will ensure that’s never the case with you! With high-quality makeup products, you will always look put together, in season or out of season.

Velvety soft powder organic Blush with clean, vegan, talc-free formula. Rich color and easily blendable. Totally buildable for healthy flush, radiant, natural-looking cheeks.

Formulated with certified organic shea butter, Avena sativa (oat) kernel flour and ethically sourced natural minerals help this clean, moisturizing blush nourish the skin.

Each color is designed to optically blend with a range of skin tones. Delivers true pigments & lightweight formula for all-day which is perfect for daily use.

Available in 5 blush tones, each with a finish that is sheer, natural, and perfect to add a more dramatic pop of color to the cheeks.

Explore a wide range of skincare, makeup, hair care, bridal care products, and much more. Purchase the right makeup essentials to streamline your makeup routine forever!

Also Read: How To Prepare Your Face Before Applying Makeup In Winters?

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